I built The Kaizen from nothing at 17. We've now helped over 500 people monetise their existing skills and generated $1.3M+ in student revenue through our Skill to Profit programme.
I found entrepreneurship at 17 through a crumpled copy of Rich Dad, Poor Dad and a TikTok video. Started with affiliate marketing, got my first $1,000 commission sitting in a sixth form photography class, then got shut down by the SEC for being under 18.
After that I tried everything. Brand sponsorships, social media management, a failed marketing agency where I tried to sell Facebook ads without ever having a Facebook account. Each failure got me closer to what actually worked.
A mentor pointed me back to what I already knew, and I built it into The Kaizen. Now we help people do what I wish I'd done from the start: take a skill they already have, package it properly, and build a business around it.
Turned down a £20K/year job because it worked out to £7 an hour. Bet on myself instead.
Started as a free newsletter. Grew to 60,000 subscribers before I ever sold anything.
Dad now works with me as ops manager. Mum doesn't have to work at all.
Most people already have a valuable skill. They just don't know how to package and price it. We had an intern go from £1,200 to £3,500/month selling the exact same skill to the exact same employer.
I wasted months trying to copy someone else's agency model. It doesn't work. Your business should be built around your skills, not someone else's template.
I've done speed runs going from zero to £10K in 37 days using the framework. Most people spend months planning and never launch.
Kaizen means change for the better. Not overnight success. Not hacks. Small, consistent steps compounding into real results.
Our flagship programme. Take a skill you already have, package it into an offer, find clients and scale. Real coaching, a proven framework, and a community of 500+ people on the same path.
Turning Skills Into Profit
Identify which skill you already have that's worth selling. Package it into an offer. Find your target market.
Start outreach. Land your first paying clients. Refine your pitch, your offer and your delivery.
Systemise delivery. Raise prices. Hire contractors. Build recurring revenue instead of one-off projects.
Affiliate marketing at 17, getting shut down by the SEC, turning down a £7/hour job, and building a coaching company with 500+ students.
How we help people take skills they're already being paid for and turn them into businesses worth 3x, 5x, even 10x more.
From the intern who tripled his income to the 60-year-old retiree who started fresh. The patterns behind the results.